About Moby

Moby began in 2003 with its classic wrap, instantly establishing the brand—named for “MOther & baBY”—as a global babywearing leader trusted to keep little ones close, calm and content.

At the heart of every design is the belief that bonding flourishes when baby is Close Enough to Kiss™. Moby carriers blend comfort, safety and effortless style to turn everyday moments—morning cuddles or neighborhood strolls—into shared adventures.

Innovating alongside modern families, Moby’s range of stretchy wraps, structured slings and hybrid carriers adapts from newborn snuggles to toddler explorations, delivering adjustable support, durable fabrics and easy wear.

Over two decades, the brand has grown its collections with new materials, playful prints and partner collaborations, earning parent and industry awards along the way. Babaloo is proud to welcome Moby and help families experience the confidence of carrying baby Close Enough to Kiss™.